EXPERIENCE DESIGN + PRODUCT DEVELOPMENT

DIGITAL TRANSFORMATION

role: program lead +design director
project: cartloz

As the program leader for the design and delivery of carlotz digital products, I was responsible for the digital transformation of a new responsive web experience, the iPhone native app, and internal software, to enable the achievement of sales goals and improve the customer and employee experience.

responsive web • mobile app • crm • in-store kiosk • research • branding • marketing